# 6.1 Adopted Blockchain and “Web3-unaware” Design Philosophy

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GET tokens are built on the Cardano blockchain. A choice made not simply for performance metrics, but based on the core principle:

"Web3 functionality should be invisible to the user."

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**Why not make people aware of Web3?**

* Typical Web3 interactions like "wallet connections," "gas fee payments," and "private key management" are non-intuitive for the general public.
* Most users seek content engagement, not technical processes.
* By embedding Web3 features like transparency, decentralization, and ownership into the UX, GET enables to adopt with no frictions.

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Cardano was selected because it best aligned with these requirements, as detailed in the next chapter.